The Story

Haircouture: (cou•ture noun \kü-ˈtu̇r, -ˈtuer\)
Designing, creating, custom tailored hair products to each individual’s “hair formula”.
We use a prescriptive approach to each client, fine tuning and tailoring based on the Formula Equation of each individuals hair type, texture, density, and lifestyle. Sidlab products are highly concentrated, allowing to cocktail the proper formula with ease for long-lasting results, bringing down the cost-per-day.

*Made by stylists, for stylists. We are dedicated to supporting stylists with an innovative and highly functional line for today’s styles.

*Sidlab is a local company, owned and operated in Portland, Oregon by Mara Hutchins~ award winning hair designer, platform artist, and instructor.

*Sidlab is eco-friendly, biodegradable into our rivers; never tested on animals, water soluble and recyclable packaging.

*All of our products are 100% paraben free, free of sodium laureth sulfates and color safe. All products include essential oils for the therapeutic benefits and p.H balanced for skin and hair.

*Sidlab is passionate about giving back both money and resources both locally and nationally. We are involved in our community with Door to Grace, a non-profit organization specializing in rehabilitation of victims of local child trafficking. Nationally, we contribute a portion of our proceeds to breast cancer awareness.

Sidlab Haircouture

Photo by Tibby Photography

Wardrobe by Irene Veldstra Apparel